Affiliate Marketing Growth within Large Markets with Edd Dawson

Welcome to a captivating episode of "The Unscripted SEO Interview Podcast," hosted by Mark A Preston. In this special instalment, we are thrilled to have Edd Dawson, a seasoned expert in SEO and a luminary in the field of affiliate marketing, as our guest. This podcast promises to be an enlightening journey into the mind of one of the most influential figures in digital marketing.

Edd Dawson's story in SEO is as inspiring as it is educational. Beginning his career with a strong technical background, Edd transitioned into the world of SEO and content marketing, where he carved out a remarkable niche. In this episode, he shares his journey, revealing the pivotal moments and decisions that shaped his career. From the early days of developing Broadband.co.uk to its eventual success and sale, Edd provides an insider's look at the strategies that drove its organic growth.

We dive deep into the nuances of affiliate marketing, uncovering the tactics and strategies that Edd employed to excel in this competitive field. He discusses the early learnings from his time with Broadband.co.uk, offering valuable insights into the importance of a focused approach to conversions and the debate surrounding content quantity versus traffic. Edd’s thoughts on the role of tools in website growth and the significance of realizing the potential of a project like Broadband.co.uk are particularly enlightening.

Further enriching the conversation, Edd delves into the broader aspects of affiliate marketing. He speaks about the necessity of a business mindset for success, the scaling of affiliate sites through user-generated content, and the critical role of user interaction in organic growth. The discussion also ventures into the integration of AI in content creation and its impact on the future of SEO.

As an entrepreneur who has launched several successful projects, including the innovative 'Keywords People Use', Edd discusses his motivations and the benefits that this tool has brought to his affiliate sites. The conversation also touches upon the importance of understanding your audience in affiliate marketing and Edd’s perspective on focusing beyond just keyword volumes for positive growth.

Lastly, Edd shares his experiences and thought process around link building, addressing the challenges and rewards of natural link acquisition. He candidly discusses his experiences with various link-building strategies and the importance of brand strength in attracting natural links.

This episode is not just a conversation; it’s a masterclass in affiliate marketing and SEO from one of the industry's best. Whether you're new to the field or a seasoned professional, Edd Dawson's insights and experiences are invaluable. Tune in to this episode of "The Unscripted SEO Interview Podcast" for a deep dive into the world of affiliate marketing and SEO, and discover why Edd Dawson's approach to digital marketing is both innovative and inspiring.

Want to talk more about SEO? Continue the conversation on Bluesky, X or check out old episodes of Unscripted SEO by SEO Arcade